Lugano is a Colombian brand of suitcases, backpacks and travel accessories. We were in charge of updating its visual language and enhancing the brand’s communication in different media. Part of our work consisted of highlighting the company’s values and unifying all the elements under a robust brand language that would allow its identity to stand out.

Desafio

Crear una identidad visual
más robusta y dinámica.

Desafio

Crear una identidad visual
más robusta y dinámica.

La marca

Lugano is about seeing that there is always something else to do. It is the opportunity to want more and live experiences without limits. Lugano speaks to the unstoppable inside us.

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